The Little will screen Pressing On: The Letterpress Film (Erin Beckloff, Andrew P. Quinn, U.S. 2016, 99 min.) as part of the Rochester Advertising Federation's R/ADWEEK 2018.

The modern world was born on a printing press. Once essential to communication, the 500-year-old process is now in danger of being lost as its caretakers age. From self-proclaimed basement hoarders to the famed Hatch Show Print, Pressing On: The Letterpress Film explores the question: Why has letterpress survived? Worlds of each character emerge as unusual narratives—joyful, mournful, reflective and visionary—are punctuated with on-screen visual poetry, every shot meticulously composed. Captivating personalities blend with wood, metal and type as young printers strive to save this historic process in a film created for the designer, type nerd, historian and collector in us all.

[source: Eventbrite listing, 2018-Nov-1]